
Why AV Budgets Start as Ranges
In early design phases, the information that shapes AV costs simply does not exist yet. Room dimensions are approximate. Ceiling types are undetermined. Furniture layouts are conceptual. IT infrastructure is a placeholder.
A conference room with a dropped acoustic ceiling, standard table, and one display has a different budget than the same-sized room with an exposed deck, custom millwork, and a wall-to-wall LED backdrop. Until those decisions are made, AV cost estimates are educated projections.
Early budgets are typically presented as tiers, such as Good, Better, and Best, each representing a recommended solution aligned with architectural intent and client needs. As design progresses, this range is refined and narrowed. That range is not a lack of commitment. It reflects the genuine uncertainty that exists when floor plans are still moving around.
What Changes as Design Develops
Several factors influence how AV budgets evolve between schematic design and construction documents.
Room count and room types shift. Early programs often include placeholder spaces that consolidate or split as planning advances. A "large conference room" on a block plan might become two medium rooms and a huddle space. Each change alters the equipment list.
Architectural decisions introduce constraints. Exposed ceilings require different speaker and microphone approaches than acoustic tile. Glass walls affect audio reflections. Structural columns create sight-line challenges for displays. These constraints do not always add cost, but they change the solution and sometimes the budget.
User requirements become clearer. Initial assumptions about how rooms will be used often sharpen during design development. A training room that "might need video conferencing" becomes a hybrid learning space with lecture capture and recording. That evolution increases scope.
IT and network requirements emerge. AV systems depend on network infrastructure, and those requirements are rarely finalized until IT planning catches up with construction. When AV systems require dedicated VLANs, specific port counts, or higher bandwidth than originally anticipated, coordination with the IT scope may shift cost responsibility between budgets.
How Budgets Refine Phase by Phase
Spye approaches AV budgeting as a series of refinements rather than a single exercise.
Programming phase: We start with space types and use cases. If the project includes 30 conference rooms, a town hall, and a lobby experience, we can offer conceptual ranges based on typical solutions. These numbers help the broader project team allocate realistic allowances. They are not bid-ready estimates, and we say so clearly.
Schematic design: As floor plans stabilize, we align AV scope to specific rooms and begin identifying key decisions that affect cost. We note assumptions like ceiling type, display size, and video conferencing platform so the team knows what is included and what could change.
Design development: This phase is where budgets tighten. Room dimensions are fixed. Furniture plans are underway. Display sizes and mounting approaches can be confirmed. We produce more detailed estimates, often room by room, with clearer line items. The range narrows.
Construction documents: By the time drawings go out for permit, our estimates should be close to final. Equipment selections are specified. Conduit paths are coordinated with electrical. Cable quantities are calculated. This is when the "guess" becomes a number the owner can rely on.
The Role of Allowances and Contingencies
Even with careful planning, some flexibility is necessary.
Allowances cover items that cannot be fully specified until later phases. A lobby video wall might have an allowance for content creation, for instance, because the creative direction is not finalized during construction documents. Allowances are placeholders with defined boundaries.
Contingencies cover unknowns and changes. A contingency of 5 to 10 percent on an AV budget is reasonable during design development. By construction documents, that number should shrink. If it does not, something in the scope is still unresolved.
We help clients understand where allowances are appropriate and where contingency is masking uncertainty. A contingency line should not become a catch-all for scope that was never properly defined.
Managing Scope Changes
Scope changes during construction are normal. They are also the primary reason AV projects exceed budgets.
The most common causes include late additions, like a room that was not originally included or a feature requested after contracts are signed. Design changes also ripple into AV. A ceiling type that changes for aesthetic reasons may require different speaker models or mounting hardware.
We address scope changes through formal change orders with clear documentation of what changed, why, and what it costs. That process protects both the client and the integrator. It also keeps the project team aligned on what the current scope actually includes.
One practice we recommend: define a decision deadline. There is typically a point in design development beyond which changes significantly impact cost or schedule. Making that deadline explicit helps stakeholders prioritize decisions and avoid late surprises.
What to Ask Your Integrator
Not every AV integrator approaches budgeting the same way. Here are questions worth asking early in the process:
- How do you express budget ranges, and how do those ranges narrow over time?
- What assumptions are embedded in your estimate, and how will you communicate when those assumptions change?
- How do you handle scope changes, and what documentation accompanies change orders?
- When do you need final decisions to hold the budget?
At Spye, we treat budgeting as a partnership with the project team. Our estimates include clear assumptions. Our changes are documented. And we aim to give owners confidence that the number they see at construction documents is the number they will pay, barring changes they initiate.
The Bottom Line
AV budgets do not have to be mysterious. They start broad because early design is broad. They narrow as decisions are made. They hold steady when scope is locked.
The key is treating budget development as part of the design process, not a separate exercise that happens once and never revisits. When integrators, architects, and owners share that understanding, the path from allowance to final invoice gets a lot shorter.
Key Takeaways
- Early AV budgets are ranges, not commitments. Expect significant variance until design development when room details are finalized.
- Architecture drives AV cost. Ceiling types, wall materials, furniture, and room dimensions all affect equipment selection and pricing.
- Budgets refine in phases. Programming sets allowances. Schematic design identifies drivers. Design development locks scope. Construction documents finalize numbers.
- Allowances and contingencies serve different purposes. Allowances hold space for undefined items. Contingencies cover unknowns. Neither should mask poor planning.
- Scope changes need documentation. Formal change orders keep budgets transparent and protect all parties.
- Decision deadlines matter. Define when choices must be made to avoid cost and schedule impacts.
Start the Conversation Early
If your team is planning a project and wants realistic AV budget guidance before schematics are finished, we are glad to help. Early involvement means fewer surprises and tighter numbers when they matter most.

